about c@h

video by the herrintons

creative at heart is

a home away from home for creative businesses of all industries, backgrounds & caffeine-levels.

creative at heart is

a family of creative dreamers ready to share the highs AND lows of small biz life... together!

creative at heart is

 a space for you - the dreamer, the doer, the go-getter.

Years in biz? Doesn’t matter to us. Number of IG followers? We couldn’t care less. Service based or product based? We love it all! All that matters to us is that you keep on exploring, go-getting & raising the bar for your business. And we wanna be there with you every step of the way!

here's to the creatives;

yes, here's to you!

what we do

annual conference

Every year we gather with 100+ creative entrepreneurs to hear from some of the industries top educators on practical content infused with lots & lots of heart! 

Our goal?

Round 10 is happening in 2021!
be the first to know here!

To be your business home away from home.

To give you a jam-packed notebook filled with practical to-dos.

To leave your heart so full a few (or if you’re like Kat - A LOT) of tears flow.

creative 24/7

The Creative at Heart membership community is a first of its kind! Creative 24/7 brings you practical education from industry leaders, combined with the C@H community you love! 

Our goal?

Ready to join the Virtual Family? 
Click here to learn more!

To encourage & equip you all year long.

To give you practical yet heartfelt education from the comfort of your home.

To connect you with other creatives who can both inspire & challenge you.

“I attended the first conference in 2015, yet I’ve always felt like I’m still learning from the C@H family … it’s like a faucet that keeps running!”

Sterling Myers

I’ve never felt more encouraged or like I had a family that truly cared about me & my success!!”

Devan McCabe

“I knew C@H was right for me because I instantly felt at home!

Sami Orndorff

“C@H gave me the courage I needed to quit my teaching job & pursue photography full-time!”

Loren Jackson

Because of C@H, I made my first profit last year & this year is going to be a game-changer for me!!”

Stefani Lefler

I immediately felt apart of something… even though I just arrived!”

abby waller

Because of C@H, I get to be a stay-at-home mom and work on continuing to grow my business every day!”

Lindsay Johnson

hi y'all!

We’re a small but mighty team who saw a need for practical education that not only equips small businesses with tools for growth, but also encourages them toward big dreams. Creative at Heart was founded out of our desire to do just that - the brand, the conference, the mission - is one for the dreamers, doers, movers & shakers in the creative industry.

Meet Kat

meet matt

meet emily

Click below to get to know us a little better, creative biz quiz style! 

meet matt

kat schmoyer

founder, visionary, & conference host

myers briggs



Type 3w2


Futuristic, Strategic, Activator, Significance, Competition

fact 01

She’s all about #bachelornation and would love to talk Bach with you at the next conference!!

fact 02

She used to be a night owl but since become a new mama, she loves the early morning quiet with a cup (okay several!) of coffee in one of her *many* cute mugs!

fact 03

Her perfect day ends with one of Matt’s amazing meals & snuggles with baby Micah! Oh yea, Kat & Matt are married - in case you didn’t know! ;)

meet emily

matt schmoyer

Project Manager & Support 

myers briggs



Type 8w7


Connectedness, Empathy, Deliberative, Competition, Maximizer 

fact 01

He has his masters in teaching & believes teaching elem. school kids taught him a thing or two about patience - which he now uses when working with Kat. ;)

fact 02

He loves sports, especially football! Go Redskins, Hokies, and Dukes!

fact 03

He just may own a food truck one day with a menu that includes shrimp & grits, smoked pulled pork and shrimp tacos!

meet kat

emily yost

Conference Director & Sponsorship Coordinator

myers briggs



Type 2w1


Empathy, Developer, Relator, Responsibility, Belief

fact 01

She is also married to a Matt, is mommy to the sweetest little pup named Abbie & loves making their house a home (she firmly believes you can never have too many cozy blankets and throw pillows!)  

fact 02

She loves color coding our team Trello boards & spreadsheet organization is her jam!

fact 03

She has her MBA but her favorite title is “C@H Alum”

where to
find us


Ready for relevant education at your fingertips? Our blog is less than a year old, but we don’t let that stop us! We’re all about weekly biz tips to push you forward. 

Read the latest post here!

weekly blog


Kat chats with some of the industries leading educators on topics meant for the dreamer and the doer in you! Think: Instagram strategies, hiring a team, marriage in business and so much more!

watch the latest episode!

coffee chats with kat


Our weekly newsletter is straight-to-the-point tips your biz needs; plus every month we like to keep it fun with a new desktop background & Spotify playlist!

Join the fam here!

Coaching in Your Inbox


The complete list of tools & resources we use on the daily, and a shout-out to a few of our all-time favorite educators!!

see them here!

free resources


We love connecting with our alumni, educators & conference sponsors on these little squares, and hope you’ll join our IG fam, too!

become a fan here!